Monument Capital is now Aspyre Advisors

March 1, 2010

 

We are excited to announce that Monument Capital Advisors is now Aspyre Advisors. A year ago, we noticed a trend in the growing number of financial practices using the Monument mark. We determined this trend would increasingly make it difficult to distinguish ourselves from other firms in the global marketplace.  So, we turned to our local network of professionals, as well as clients, friends, and family to help with renaming our firm and affiliated businesses. The name Monument Capital, which originally was intended to convey the image of a youthful firm built by seasoned financial services professionals, did not highlight our independent platform and did not position us as professionals employing proven strategies in innovative ways to solve the complex financial concerns of our clients. So the decision to change was made, and the arduous process of renaming and rebranding began.

To date, our company has built its success on delivering accurate, timely, and appropriate investment advice to our clients. Accordingly, we have grown and been rewarded via referrals from our clients. Our name change is not only indicative of our direction and growth, but also our intent to develop an ever evolving depth of products and services that meet our clients’ diverse needs.

 

Today, we have launched this new website to assist in our continuous development. The website itself will evolve over the next few months as we add features for the delivery of information, research, and other conveniences.  Regardless of geographical location, the most overwhelming requests have been for simplified access to account information, and information about our products, services , and events. We encourage you to check back often to watch the progression., and we invite you to share your thoughts about features and functionality you would like to see to make your experience with us as rewarding as possible.

 

As the industry evolves, so too must our company. The Aspyre name embodies our ability to manage  multi-generational wealth and our commitment to assisting our clients in achieving their long-term financial objectives. Aspyre more appropriately reflects the perspective of our clients, the focus of our partners, and our desire to build a legacy of innovation through independent thinking. The unveiling of Aspyre marks a significant milestone for our company. Thank you for sharing it with us.